I'm a UK based product and web designer with a background in brand and communication design. Over the last 15 years, I’ve worked with brands including The World Economic Forum, Google, Nike, UBS Bank, European Tour, Specsavers and Siemens.

I collaborate with product teams, stakeholders, engineers and strategists to elevate design craft, solve user needs and create branded product experiences that connect emotionally with customers.

I focus on the intersection of brand and product experience. Having worked in both product and brand teams, I see the value of applying brand thinking, systems and storytelling to web and product design.